Thursday 5 March 2015

#YouCamSuperModel Meet The Judges, Part 1: Louise Maxwell

The Global Fashion Weeks around the world are flying by! With events in Germany, New York, London, and Milan behind us and Paris Fashion Week in full swing, the variety of new fashion trends that have emerged is truly out of this world.

YouCam Makeup’s latest Supermodel inspired cosmetic styles as seen above were released in conjunction with these international fashion events. For those eager to participate in Fashion Week, we are hosting a contest for these fashionistas around the world to share their best camera-ready look for a chance to win a free cosmetic collection from MAC. As part of our high-fashion runway campaign, we have enlisted celebrity judges who specialize in all things beauty to share their expertise and help us decide which of our glamorous entrants will be the next #YouCamSuperModel. Without further ado, we’re thrilled to introduce our first judge!
Meet Louise Maxwell, an internationally renowned hair and makeup artist with 30 years of industry expertise under her belt. Her calm demeanor and ability to craft elegantly undone looks with a rock ‘n’ roll edge has made Louise the go-to stylist for celebrities, luxury brands and leading publications. She began her successful career in London, and is currently residing on the picturesque island of Ibiza. She currently combines styling for weddings and private clientele with a range of commercial and editorial shoots. Known for her innovative techniques and passion for her work, Louise finds inspiration everywhere – from her children to street style, travelling, tribes, fabrics and colors.

So far as models and designers go, Louise adores Kate Moss, Alexander McQueen, Tom Ford and Vivienne Westwood. When she’s not predicting the future of fashion (androgyny anyone?), she’s working and playing with her all-star friends and clientele including David Guetta, MTV, Jade Jagger, Stella McCartney, The Ting Tings and many others. As a two-time winner at the British Hairdressing Awards, we’re excited to have Louise joining us as one of our celebrity judges.
Learn more about Louise on her website at and join our #YouCamSuperModel Contest today! Click here to learn how, and check back soon for more judge profiles and continued discussions of all things fashion!

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