Showing posts with label makeup. Show all posts
Showing posts with label makeup. Show all posts

Saturday, 30 May 2015

5 Must-have Summer Styles From YouCam Makeup!

From hot days, to sizzling summer nights, a girl must always look her best - because math and science are too hard and too boring! As you prepare for a stylish season filled with beach days and nights out on the town, flawless makeup is an absolute must-have. That’s why YouCam Makeup is thrilled to release our first signature collection of summer makeup styles! Our five one-of-a-kind looks are influenced by upcoming trends from the biggest names in beauty and cosmetics.

Perfect Corp. drew inspiration from Vogue’s summer preview as well as from makeup styles included in collections from Chanel, M.A.C., and CoverGirl among others. Each look conveys a strong attitude intended to empower the wearer to feel stunning, elegant, radiant, edgy, or straight up heroic. We’ve got the virtual makeup style to match your mood and personality! If our breathtaking new looks aren’t enough to sweeten your summer, we’ve got yet another treat just for you…

Parade your best summer style for a chance to win a luxury makeup collection! Click here to join our “Stay in Style for SummerLooks 2015” contest, and read on to take a closer look at our chic new collection to make your summer absolutely perfect.
Sparkle
Need a daytime look? It’s time to Sparkle, radiate confidence, and shine brighter than the sunrise all summer long.
Night Out
When the dance floor is calling, you’re clearly going to need a Night Out. Exude confidence with the ultimate smoky eye to look sleek and stunning.
Daring
Feeling courageous? Be Daring and bold with double-winged liner and edgy makeup style that shows off your adventurous spirit.
Club Chic
All eyes will be on you with your Club Chic fashion. Make the night your own with rich red lipstick and ethereal eyes.
Heroic
Take a walk on the wild side, be Heroic, and save some damsels in distress from boredom by bringing the party with you. Turn heads with striking purple liner to match your fierce attitude.

Now that you’re equipped with a virtual makeup collection to ensure you steal the show every summer day and night, get out there and start enjoying the season. Take glamorous selfies and look great with your favorite app YouCam Makeup!


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Saturday, 16 May 2015

Support Your Country's Song With Our Eurovision Song & Style Showdown!

The Eurovision grand finals are fast approaching, and luckily YouCam Makeup and YouCam Perfect have pulled out all the stops to help you express your support for your country’s song! In honor of Europe’s most renowned music event, we’ve released a collection of glitzy YouCam Perfect photo frames themed towards each country’s final contestant and flag.
So you can experience the spectacle of the final rounds firsthand, we are also hosting a championship in which our users are encouraged to create their own glamorous Eurovision-inspired makeup style in YouCam Makeup to match the colors of their country’s flag. Who are you rooting for? Be it catchy or just plain strange, your country’s song needs your support! Sing it loud and proud, and read on to learn how to enter our contest…
1. Download YouCam Makeup and YouCam Perfect, or update to the latest version if you’re already a pro user!
2. Create your very own custom makeup look inspired by the colors of your country’s flag.
3. After you’ve finished your creation, insert your custom makeup style into our special “Before & After” YouCam Makeup Eurovision frame by clicking the heart+ in the bottom right hand corner of your screen. Or click the “Save” icon in the top left hand corner of your screen and select “YouCam Perfect Collage” from the save screen.
This will launch YouCam Perfect and direct you to our collection of collages. To find the Eurovision collages, click the + sign and download them.
4. Once you’ve selected a frame or a collage for your makeup magic, post your finished masterpiece on YouCam Perfect’s Facebook Fan Page, or on Twitter or Instagram along with the hashtag #YouCamEurovision.
At the end of our competition, one lucky winner will walk away with a set of Beats Solo 2 Wired On-Ear Headphones. Runners up will receive a Eurovision Song Contest Vienna 2015 Double CD’s . Whether you’re rooting for the host country Austria, or the others Germany, Australia, France, Italy, Spain or the UK, now’s the time to up the ante and show off your quirkiest style!


Check out our contest page for complete details, and remember: Keep Calm & Support Your Song!

Eurovision Contest Page: http://bit.ly/1HgNW5p

Thursday, 9 April 2015

4 Ways to Step Up Your Style In Spring Break Photos!


Students of all ages rejoice when Spring Break rolls around, and many seize the opportunity to run off to someplace warm, soak up some rays, and forget about academic burdens. Sand, surf, and selfies are all a part of this annual tradition, but many factors on the beach can get in the way of capturing flawless photos. Windblown locks and dripping beach hair are the norm, waterproof makeup is never quite as waterproof as advertised, and once you get a sunburn…it’s all over! 

Luckily, now we can take photos when the mood strikes, and perfect them later. Ensure your Spring Break snaps show off the epic nature of your festivities! Check out these sunny suggestions on how to enhance your photos on the ride back to campus with YouCam Makeup & YouCam Perfect!


1. Get Foolproof Digital Makeup That Won’t Wash Away Or Smudge
Forget about purchasing a costly collection of waterproof cosmetics for your trip, and bring your YouCam Makeup App instead. This smart makeup kit lives on your phone, and allows you to enjoy a swim, snap a photo and apply flawless styles before you share your photos with the world. Here we applied the light and natural ‘Sunny’ look to achieve a beach-like quality.



2. Banish Beach Hair By Recreating Your Perfect Coif
It’s hard to look your best when you just crawled out of the ocean or a swimming pool, and that soaked beach hair is tricky to rock in photos. Use YouCam Makeup to recreate your natural chic hairdo in your post-swim pics.



3. Get A Group Selfie Where Everyone Looks Super Stoked
With so many factors that can spoil an outdoor group selfie – wind, sun, and arms that are too short – it’s quite a feat to get a photo where someone isn’t squinting, looking the wrong way, or somehow has their face obstructed. This spring break, grab a selfie stick and take your selfies with the Beauty Camera feature in the YouCam Perfect App. The selfie stick will ensure everyone fits in the photo and looks happy, and the Beauty Camera will instantly whisk away any imperfections on your friends’ faces.

4.When You Can’t Make The Tan, Fake The Tan
Some people are blessed with skin that easily looks sun-kissed and bronzed after a day by the water.  Unfortunately, for many of us sunburn is the more common result. If you can’t make the tan, fake the tan with YouCam Makeup. Grab a cute hat or a stay under a parasol, put on loads of sunscreen, and then add a little color to your skin with the app later on. Not only will you avoid the UV rays that can harm your skin – you’ll look great doing it too!

Cleary, the most important thing to pack this vacation besides a swimsuit and flip flops is your phone preloaded with your favorite apps YouCam Perfect & YouCam Makeup. Should you put together a to-die for beach ensemble, remember to share it with our Beauty Circle community – the next hot Spring Break fashion trend might be your creation! Whether you’re jetting off to Cabo, Cancun, or Miami, have fun, be safe & look great!

Thursday, 26 March 2015

Your 5 Must-Try Spring 2015 Makeup Trends

Fashion Week has come and gone, and finally spring is here! When it comes to spring makeup, we can tell that we definitely won't be seeing the same old boring colors or floral prints. Spring 2015 is filled with daring and surprising trends, and we've picked out some of our favorites from this year's Fashion Week to share with you. The looks that top our list include purple plum lips, the fine-lined cat eye, slightly kooky face embellishments, bold blue shadows, and makeup au naturel.

Here's what we think are the top 5 prettiest trends that you should try out this spring. Get inspired by our favorites and re-create them for yourself using YouCam Makeup!

1. Purple Plum Lipstick



While spring is typically a time for brighter colors, this year we're going bold with a wine-stained purple lip color. The berry cherry lips are trendy this spring, such as the lips we saw in Dolce & Gabbana's show. At Trussardi the models with plum lips also looked fresh and stylish. While I wasn't a fan of this color at first because of my pale skin, once I sampled the color I was hooked! Just be sure to play around with the color and tone of the plum lipstick you choose, just to make sure it matches your skin tone.

2. Fine Lines, Eyes of a Feline
 

We saw a love of the cat eye this year at Fashion Week, from the winged cat eye at Oscar de la Renta to the more abstract lines of Suno. While this look is classic, it is anything but boring. With YouCam Makeup, you can try on all different colors of liner and styles of cat eye (from thick and daring to thin and classic lines). For this look, we paired it with a simple light pink lip and light peach blush to keep the focus all about the eyes.

3. Pretty Little Face Embellishments


One of the surprising trends we saw this year was face embellishments. If you are feeling more playful but don't want to go completely costume, try adding a bit more artistic flair with a few hearts on your cheek or peacock feathers on your lids. But not to worry, you don't have to be a real artist to get these facial adornments. YouCam Makeup has many preset Looks (both traditional makeup and costume styles) including ones with facial tattoos and crazy lashes.

For this Look, I applied the Look "Lovestruck" to get the hearts, and then I toned down the eye shadows and lips for a more wearable style. To view all of our face embellishments, you can try out any of YouCam Makeup's preset looks. Simply open the YouCam Makeup app and click on "More" > "More Makeup" > "Looks" OR when you are inside the app playing with makeup simply click on "Looks" and click on "+" to see all preset looks.



4. Bright Bold Blues

 

If the other makeup trends are too toned down for you, this blazing blue trend will do the trick! The shades of azure on the upper and lower lids scream for attention. We saw graphic blue cat eye makeup at Honor and smudged light blue eye shadow at Emanuel Ungaro. To achieve this look, I played with the shades of blue and turquoise selecting the shadow style with color on the lower lid. A navy blue liner, light coating of mascara on top and bottom lashes and a matte nude lip complete the look. With this look, I'm feeling ready for a night out in high heels with friends! 

5. Barely There Natural Makeup


Wouldn't we all like to wake up looking flawless without makeup? If you weren't born with perfect skin, you can still achieve the minimal look and show off your healthy complexion with just a little foundation, blush and bronzer. We noted the nude makeup trend many times on the runway this year. We saw Donna Karan favor bronzed skin in an ode to summer, but Gucci kept the model's skin translucent and fresh by applying a foundation shade identical to the their natural skin tone. For this look, we evened out the skin tone by applying foundation and removing under-eye circles in the app. I then applied one of the natural makeup preset Looks calls "Office Lady" with a warm coral blush and eye shadow and pale pink lip.

To try on your own virtual makeup looks, get YouCam Makeup for free on your iOS and Android devices.

Saturday, 21 March 2015

#YouCamSuperModel Meet The Judges, Part 4: Zoe Smith

Our #YouCamSupermodel contest is almost over – have you submitted your best model-inspired makeup look yet? Remember to share your best Kendall or Cara with us before March 24, 2015 for a chance to win a free cosmetic kit! When we introduced #YouCamSuperModel campaign judge Diana Antonescu in a previous post, we talked a little bit about fashion theory and the detail behind any successful runway endeavor. Today we’d like to get even more conceptual as we introduce our final #YouCamSuperModel campaign judge, beauty therapist Zoe Smith.


A native to Reading and a lover of London, Zoe currently resides in a nearby town called Workingham. She spends her days working full time as a beauty therapist for aromatherapy brand Decleor.

Zoe turns to technology to get insights and ideas to strengthen her practice. A YouTube enthusiast she draws inspiration from makeup video tutorials and follows news apps to see coverage on the latest celeb events or to check out their red carpet style. Model and TV personality Tyra Banks is one of Zoe’s favorite celebrities to follow, she finds Tyra’s endless array of styles fascinating. She is also a fan of the “Tyra’” YouCam Makeup Look!
When it comes to designers, Zoe admires the clean-cut, tailored looks that Georgio Armani delivers to both men and women. Her motto is, “the more tailored the look the more flattering.” The bold, dramatic eyebrows that many models sported at London Fashion Week this year were Zoe’s favorite current trend, and when asking this tech friendly girl what futuristic fashion would look like in 2020, Zoe predicted that the focus will be on exaggerated lips and porcelain skin.


Join our #YouCamSuperModel contest before it’s too late by clicking here, and learn more about Zoe on her company’s website: http://www.decleor.co.uk/.


**Note: Cara Delevingne, Kendall Jenner, Gisele Bündchen, Tyra Banks, and Liu Wen are not affiliated with CyberLink in any way.

Tuesday, 17 March 2015

#YouCamSuperModel Meet The Judges, Part 3: Diana Antonescu

Which clothing line from the global Spring 2015 Fashion Week did you think was the best? We were blown away by the bold statements and bright colors in the Versace show during the events in Milan. Some of our favorite fashion campaigns focus on telling a profound story with the clothing, models and styles. It takes quite a bit of behind the scenes work to put together a winning campaign, and the strategy must extend off the runway to include a strong creative team of strategists, marketers and more. One lady who knows quite a bit about putting together a powerful strategy is our third #YouCamSuperModel Campaign Judge Diana Antonescu!


Diana is a marketing executive for Benefit Cosmetics in Romania, and she is responsible for many creative campaigns. She started off as a social media guru for the popular makeup brand and continues to draw on her past experiences while adventuring into new professional territories. As a native of Bucharest, Romania, Diana enjoys staying close to her roots.

When seeking fuel for her creative fire, Diana looks to the cosmetic industry at large, scans magazines, and follows many fashion and beauty blogs. Diana is always keeping an eye on designer Elie Saab’s ethereal clothing lines and is a big fan of supermodel Miranda Kerr.

When asked to predict the future of fashion, Diana replied that she hopes it will include a return to traditional prints and motifs. It comes as no surprise to us that this marketing maven also enjoys a natural and feminine makeup look.

Follow what Diana and Benefit Cosmetics are up to on their Facebook page, and join our #YouCamSuperModel contest today by clicking here! 
**Note: Cara Delevingne, Kendall Jenner, Gisele Bündchen, Tyra Banks, and Liu Wen are not affiliated with CyberLink in any way. By using CyberLink software and Apps, you agree to let CyberLink access all files on your PC  and/or mobile device. 

Friday, 6 March 2015

Mona Lisa Get A Makeover

International Women’s Day is almost upon us, and we should take this time to remember what the things are that make us women: Namely, being pretty and wearing makeup! Recently an English Mother used CyberLink’s YouCam Makeup to apply virtual cosmetics to her baby, creating quite a stir. In celebration of great dames across the globe, we decided to use the app for a slightly different purpose: To honor women in classic paintings by giving them a modern makeover. 
**Mona Lisa Courtesy of: http://oranok.files.wordpress.com/

The paintings we chose to give a refresh are "Mona Lisa ", by Leonardo da Vinci, and "Girl With a Pearl Earring ", by Johannes Vermeer. All of these iconic works of art are exercices in portraiture, and if we consider “Selfies” to be the modern equivalent of "Portraits", it seemed quite appropriate to give these ladies a style update with an app devoted to “Selfie Photography”. This refresh celebrates women in the arts throughout history and today. 
**Girl With The Pearl Earring Courtesy of: http://medias.onesttousdeartistes.tv

Women and Art History: A Love Hate Relationship 
Throughout history, women have played an important role in visual art as models, represented flawlessly by some of the greatest artist of our time. For example, this video illustrates 500 years of portraits of women in classic art. Unfortunately historically very few women have received recognition as celebrated painters, despite the fact there has been a multitude of talented women artists. 

In the past there were two ways women could achieve status as an artist:
1. By working within an artists’ workshop, restricted to creating portraits and still lifes
2. By entering an order and devoting themselves to religious art 


It wasn’t until the late seventeenth century that we finally saw women painters receiving proper recognition as artists. Regardless of how gifted a women artist was, they were still strangely absent from major museums. Fortunately today, the gap is smaller between men and women in the arts, however it can still be difficult for the latter to establish themselves. 

Are Selfies The Next Big Medium?
“Selfies” are currently quite in vogue. This new kind of self-portrait is recognized across the globe. It is not surprising to see applications for smartphones and tablets completely dedicated to taking Selfies, enabling users to express themselves and share their creativity. Some call this trend vain, but a Selfie, like art, can also be a means of expression. This new form of art that is the Selfie when used appropriately encourages solidarity and freedom of expression, especially on social networks. 


We hope that this year Selfies will encourage women to mobilize, envision and share even more creative ideas, making their voices heard and empowering females everywhere!


**Copyright of these artworks belong to their original creators



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Thursday, 5 March 2015

#YouCamSuperModel Meet The Judges, Part 1: Louise Maxwell

The Global Fashion Weeks around the world are flying by! With events in Germany, New York, London, and Milan behind us and Paris Fashion Week in full swing, the variety of new fashion trends that have emerged is truly out of this world.

YouCam Makeup’s latest Supermodel inspired cosmetic styles as seen above were released in conjunction with these international fashion events. For those eager to participate in Fashion Week, we are hosting a contest for these fashionistas around the world to share their best camera-ready look for a chance to win a free cosmetic collection from MAC. As part of our high-fashion runway campaign, we have enlisted celebrity judges who specialize in all things beauty to share their expertise and help us decide which of our glamorous entrants will be the next #YouCamSuperModel. Without further ado, we’re thrilled to introduce our first judge!
Meet Louise Maxwell, an internationally renowned hair and makeup artist with 30 years of industry expertise under her belt. Her calm demeanor and ability to craft elegantly undone looks with a rock ‘n’ roll edge has made Louise the go-to stylist for celebrities, luxury brands and leading publications. She began her successful career in London, and is currently residing on the picturesque island of Ibiza. She currently combines styling for weddings and private clientele with a range of commercial and editorial shoots. Known for her innovative techniques and passion for her work, Louise finds inspiration everywhere – from her children to street style, travelling, tribes, fabrics and colors.

So far as models and designers go, Louise adores Kate Moss, Alexander McQueen, Tom Ford and Vivienne Westwood. When she’s not predicting the future of fashion (androgyny anyone?), she’s working and playing with her all-star friends and clientele including David Guetta, MTV, Jade Jagger, Stella McCartney, The Ting Tings and many others. As a two-time winner at the British Hairdressing Awards, we’re excited to have Louise joining us as one of our celebrity judges.
Learn more about Louise on her website at www.louisemaxwell.com and join our #YouCamSuperModel Contest today! Click here to learn how, and check back soon for more judge profiles and continued discussions of all things fashion!

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Tuesday, 30 December 2014

5 Essential New Year's Makeup Looks

As we ring in the New Year all over the world, it's the time to welcome in 2015 with open arms and say goodbye to the past year. In the spirit of adventure and a new beginning, we've got 5 essential makeup looks inspired by all the things associated with New Year's parties- Champagne, Fireworks, a Disco Ball, Confetti and Midnight. 

Take this night as your chance to step outside your makeup comfort zone. Take a look at these makeup styles created using the best makeup looks and tools in YouCam Makeup. 

Before the New Year's Makeover

1. Champagne- Sophisticated Charm 

Champagne is golden, bubbly and light, so we put together a look inspired by this sparkling drink that will have you ready for all your day or night parties! We applied foundation and a light pink blush to the apples of her cheeks. Then, using the eye shadow trio "Butterscotch chocolate chip" in the shimmering tone, we dusted her lids to give them a gentle metallic shade. We added winged black eyeliner to make the look pop, just like that bottle of Champagne! When applied with a slightly glossy champagne-nude lipstick, this illuminating look is ready for the New Year!

 
Choosing sparkly eye shadow trio (left) and the full look with subtle lip gloss and blush (right)


2. Fireworks- Light Up the Night

Recreate the night colors of New Year's fireworks! To stay fresh, we applied a foundation based but no blush. Then, using a custom eye shadow trio in shimmering blue, green and purple, we applied the shadow to give a rainbow light effect. We lined her eyes with a fun purple winged eyeliner, because it's New Year's so don't be afraid of color! For the lips we used gorgeous bright ballerina pink in matte to make sure the lips don't compete with the eyes. And there you have your firework-inspired makeup style for a festive night!

 Choosing sparkly eye shadow trio (left) and applying purple winged eyeliner (right)


3. Disco Ball- Glitter the Night Away

This glittery 70's look uses one of YouCam Makeup's the preset "Looks" called Drama, and then customizes it for a more personalized look. With our inspiration the disco ball, we applied the plumpest lashes to give you the biggest volume. Then, using the eye shadow duo in shimmery white and silver, we apply this all over the eyelid. Finishing the look up with a gentle pink blush and matte pink lip, you are ready to dance the night away!

 Choosing one of YouCam Makeup's "Looks" called Drama (left) and selecting silver eye shadow (right)


4. Confetti- A Colorful Surprise

For a more whimsical look inspired from the colorful confetti we throw at the New Year, try this vibrant look! We applied evening foundation and a pretty pink blush to her cheeks. We trimmed her brows to frame her face and really focus the attention on her eyes. Then, using a customized eye shadow trio in red, blue and yellow shimmer, we dusted her top lids. We added long curly lashes and subtle eyeliner to bring the look together. For the finishing touch, we added a glossy wine purple shade of lip gloss!

Trimming the eyebrows (left) and choosing the purple lip gloss shade (right)



5. Midnight- A Mysterious Moment

Midnight on New Year's is filled with elegance and mystery--- who will you kiss when the clock strikes twelve?  Inspired by this moment, we applied one of YouCam Makeup's preset "Looks" called Elegant, then personalized it to create a deeper feeling. We covered the lids with a silver and black shadow and added dark magenta matte lipstick. For an added element of fun, we used the eye color feature to add a colored contact lens for even more fierce eyes. The eye makeup is sensual and intense, so it is perfect for this evening!

Using one of YouCam Makeup's "Looks" called Elegant (left) and trying a new eye color (right)

Happy New Year to all!

Here are all the fabulous New Year's looks~